This past April I went to weekend two of Coachella with one of my childhood best friends. It was both of our first times at the festival, and to say we were excited is an understatement. There are plenty of blogs that highlight the struggles of Coachella, but I want to be the one to remind you that every experience is what you make of it. I too disliked the long merch line, over priced food, blazing sun, large crowds, long walks, etc.; who doesn't. However, if we're being frank what music festival doesn't come with these irritants. Most of the things these articles speak ill of at Coachella are things every frequent festival goer knows to be inevitable.
After the lineup dropped beginning of this year I knew who my main artists were: Megan Thee Stallion, Harry Styles, Doja Cat and 21 Savage. Alongside them there was also the lesser known: Amber Mark, Arlo Parks, girl in red, and Koffee. For $2,000 I got unlimited access to over 150 amazing artists, with my pick on who to enjoy over the three day event. Luckily, I was able to make it to most of my top artists sets and when you consider the overall cost of entry and stay for 4 nights compared to the cost if I were to see all of these performers individually, the value is unbeatable.
I'm going to take this back to ECON 101 for my finance people out there, the cost benefit analysis of this scenario showed that the opportunity cost of travel, lodging and tickets for each individual artists was much greater compared to the same reward Coachella gave for less time and money.
(hope you enjoy this visual)
To keep this short, if you are considering this festival as a true lover of music I highly recommend it, having access to my favorite artists back to back like that fulfilled me more than I thought it would. And for that reason alone, you can bet you will most likely see me again next year.
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